After struggling to find an affordable, fashionable scarf, Celeste Currie founded Soulscarf in 2012. Unable to find a product that fit her budget and her style, she decided to knit her own. What started out as a project then became a company. Through the entrepreneurship class she was enrolled in at Syracuse University, she realized during her initial search for a scarf and efforts to make her own that she had a business idea. On top of her entrepreneurial outlook, ever since she was young, Celeste has had a passion for giving back and was involved in community service. Thus, the idea to combine fashion and philanthropy came immediately after one another.
Since launching in 2012, Soulscarf has helped nonprofit organizations through charitable donations and has also fostered job creation. In 2014, Soulscarf decided to take it's social product to the next level, and partnered with a fair trade community in India. The community works carefully to assemble all aspects of the spring Soulscarfs. The goal is to provide an affordable, high quality product that also gives back to the community that produces it. Soulscarf has been featured in USA Today College, U.S. News and World Report, and Inc. Magazine for "Coolest College Startup." Celeste hopes to encourage others to purchase social-minded products and to bring awareness to giving back.